An increasing number of Britons may seek out current accounts from Tesco and other supermarket chains, one expert claims.
Supermarkets are set to play an increasingly large role in the UK personal finance market, it has been suggested.
In particular, Defaqto banking specialist David Black states that Tesco may be a major presence.
Noting the retail giant has recently announced its intention to enter the
mortgages and
current account spheres, he claims that the firm will be "a big threat" in the latter.
But despite the "tremendous" potential that supermarkets have at their disposal when it comes to marketing their financial services offerings, consumers may be well advised to
compare accounts across a variety of providers to ensure they are getting the best deal.
"It's really a question of keeping your eyes open and seeing what attracts at the time," Mr Black asserts.
His comments follow a study carried out by Sainsbury's Finance last October revealing that 70 per cent of people claim they would consider taking out a financial services product from a supermarket if they felt adequately rewarded for doing so.
By Mark Hornby